Tag Archives: Marketing

THE ALLASSO GROUP Authors Digital Fundamentals Certification Course for OMI


June 6, 2017 – Earlier this month the Online Marketing Institute (OMI) released their latest immersive multimedia video certification course titled: Digital Fundamentals Certification. OMI tapped into the digital marketing expertise of The Allasso Group’s Managing Director, Dan Gallo to author the certification course. Gallo co-wrote the course last winter while participating as a finalist […]

Languages International Hires The Allasso Group as Sales Agency


April 7, 2016 Greenwich, CT. In late September 2015 Beverly Wall, CEO of Languages International, Inc., an 18 year old language translation service business based in Grand Rapids, Michigan, was investigating new ways to grow her business in 2016. In research mode, she contacted and had several conversations with Dan Gallo, The Allasso Group’s Managing […]

Is Your Digital Marketing Effective?


In 1964 Marshall McLuhan, the leading prophet of the electronic age, stated that we’re raised to learn by reading (i.e.: a linear medium), but electronic mediums (TV, the Internet & Social Media) transfer information with sight & sound—in an instantaneous, non-linear, totally immersive manner.
Does your digital presence reflect the emphasis?

CoupleWise Contracts The Allasso Group For Management & Capital Raise


January 27, 2016 Greenwich, CT. In mid-September 2015 Dan Gallo responded to an unusual post by CoupleWise‘s Founder & Chief Psychologist, Dr. Gary Krane, PhD. His start-up software company needed seed capital and a new direction if he was to succeed in his quest to serve the 35-40 million couples in the USA & Canada […]

5 Tips for Small Business in Any Economy


When it comes to the economy, don’t listen to the media, politicians, or friends working at big companies. Listen to other small business owners. And from what I’m hearing, many are still hurting. Here are 5 tips worth considering… 5. “We are what we repeatedly do. Excellence, then, is not an act but a habit” […]

True Story – part 3


Know When You’ve Reached The End It was early October ’14 & business slowed from 25 catering gigs in Sept. down to 12. Some said this was normal. Oil companies always started wrapping up the year in early 4Q. But something was on the horizon: the price for a barrel of crude was taking a […]

Free eBook: How To Crowdfund Your Small Business to Success


First, a quick story: Like many entrepreneurs between 2008 and 2010, I got crushed over a very badly timed foray into the luxury real estate market. Even though I dusted myself off and got back in the race, my credit score is lagging well behind our personal recovery because we stopped using credit. “If we […]